About Us

OUR HISTORY

EST.1964

In 1962, Henry Guier founded a small lighter company in Birwil, Aargau, Switzerland.

In 1964 the Diplomat Trademark was officially registered and a new collection of high quality lighters with a unique design was introduced.

Every year Diplomat presented new models of lighters and smoking accessories. Lighters with clocks, cigar and pipe lighters, lighters with a turbo flame appeared, they were distinguished by the highest quality of mechanisms and level of finishing materials. The stunning success of the company was brought by the Diplomat-Mini lighter. This unique compact model was sold in one and a half million copies in 1971 and was especially popular among women.

Diplomat has taken a worthy place among the recognized leaders in this business.

In the seventies of the XX century, Henry Guier invested all his strength and means in the development of production and promotion of the DIPLOMAT brand in world market.

The range of products was expanding. A new collection of luggage made of genuine leather and special aluminum trunks for transporting photo and video equipment was presented at that time.

In 1997, a new collection of stylish men's and women's accessories made of genuine leather and bijouterie was presented, for the production of this collection were used the highest quality materials. This has become a tradition for the Diplomat brand, which the company has been strictly followed from to the present day.

The brand logo is the letter D with a Swiss cross enclosed in a hexagon and a circle. Each of the faces of it symbolizes a separate product group (perfumes and cosmetics, optics and glasses, watches and jewelry, leather accessories and luggage, smoking accessories, clothes and shoes).The circle symbolizes the overall unity of the DIPLOMAT brand.

Today the Diplomat brand is known in more than fifty countries around the world. This is a brand of impeccable style and excellent quality, which is highly valued in business.

In 2024, the DIPLOMAT brand will celebrate 60 years, the company's designers are preparing a new collection using natural rubies, gold and silver.